Oblivious… really

Yesterday was the State of the Union address and I didn’t even know until this morning.
The state swore in a new governor this week, and I only knew because I heard about it the next day on the radio.

I’m very disconnected right now. Oblivious to what’s happening in the world around me, unless it’s related to work and (just a bit) to family.

That’s just not right. I need to do better.

I haven’t even been spending time with friends. Bad bad bad.

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Notice the sarcasm?

Nemo / Pixabay

Okay, so this is going to be kind of a rant… You have been warned.

I have this moment of disbelief when someone tells me that they know someone who would be perfect at “doing social media as a job.” The statement is usually followed by an explanation that this person is on all the networks, spends a lot of time on them, has a lot of friends, and “knows what they’re doing.”

The disbelief is followed by a burst of amusement. This is the equivalent of saying that someone is qualified to drive in Nascar because they have a long daily commute. They spend a lot of time doing it, so they must be ready to do it professionally.

::notice the sarcasm?::

In my world, social media is a business. We apply marketing and communications principles to the messaging. Posts are tactics, and they usually have a goal of some sort. And the goal has a KPI of some sort. Yes, we measure. We measure a lot. We measure on schedule, and learn from the results. And make improvements.

All of this requires some knowledge of how social media works, and how it impacts your business’ bottom line. And this is true if your business is a non-profit, a food truck, a school, a freelancing business, or even a blog.

What makes you think you can do my job? What makes you think that my job is so mind-numbingly easy that anyone can come in and just do it, without any training of any kind? What makes you think you have the knowledge and insight to tell me that I’m doing the job wrong.

In my world, social media is a business. So let’s treat it as such.

image source: Nemo / Pixabay

Cannot walk on any surface

Security / PixabayIt’s a family joke that I can’t eat without wearing my food or walk without tumbling into something or someone. It’s reality that I’m just clumsy. I always have been.

As a grown up, my clumsiness has lost it’s charming quality. Where once I felt like I could laugh about this, now it makes me more than mildly embarrassed.

I often look up in the mirror and ponder where I got that mysterious stain. Or I find some random bruise or scratch and don’t know where it came from.

Aren’t I supposed to be past that now? Aren’t I supposed to be collected and put together by this age?

I guess I’ll never be one of those people who make it through the day without a minor, or not-so-minor, mishap. But I really wish that I was.

IMAGE SOURCE: Security / Pixabay

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Letting the world get to me

I’m sitting here trying to center myself. I am scheduled to speak in a few hours at a big conference. It’s kind of a big deal and I was thrilled to get asked. I felt honored.

Today it’s hard to connect with that feeling.
My new job has robbed me of all the joy from this experience. From making me feel guilty for taking the day, to making it impossible for me to make it to the conference.

Just getting in to the conference was an exercise in frustration.

The nice volunteer who checked me in noticed immediately. She very nicely suggested I take a few quiet minutes to destress before delving into the conference. Ten minutes later I am much much better.

If I hadn’t taken her recommendation I would have gone around with a dark cloud ruining the day for me. And that really isn’t the way I wanted to go through today.

image source:PublicDomainPictures / Pixabay

Recipes and Food Posts, November 7

2013.11 Recipes-sm

Pumpkin Pie Parfaits

A great variation on pumpkin pies, this recipe for Pumpkin Pie Parfaits will be a big hit with your kids. The recipe is from Weelicious Lunches.

Turkeys

Lifehacker claims to have the best “this is how to cook your turkey” approach/recipe. I came across this last year, when I was cooking turducken, so I bookmarked it to share this year. Source: This Is How You Should Cook Your Turkey (to Avoid Wasting Hours) || Lifehacker.

More proof that God hates me

I spent the day yesterday making a road trip to visit my niece at her university. This is supposed to be a nice thing,  I think.  Regardless of the family drama,  it was a nice visit.  My niece is glowing,  she’s so happy at her new school.  It was great to see;  I’m so proud of her.

Did I mention that I volunteered to drive me car? On the way back a rock hit and cracked my windshield.  It has to be replaced, there’s too much damage for a repair. The cost won’t be covered by my insurance.

No good deed goes unpunished.

{Written on my mobile device. More details to follow in another post.}

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